

Uncovering what they’re talking about, how often they’re talking about it and if the subject is gaining momentum or waning within their group is critical to hitting your mark.īut it’s not just age one must consider when looking for the best TikTok trends.

A demographic analysis shows that the largest share of posts belongs to both Millennials and Gen Z: Millennials and Gen Z are a huge part of TikTok. Having a trending topic doesn’t guarantee that it’s trending in every circle. Attracting Millennials & Gen Z with TikTok Trends Will these continue to gain traction as time passes? Brands wanting to get in on a trend early should monitor it to see!Īnd even if these trends grow though, will they hit home with Millennials and Gen Z? If this is the age demographic you’re trying to lure, you need to be sure that your bait is specific to them. It looks like the dance challenges Cute Ponnu and Liquorose are gaining some popularity, as evidenced below by the number of plays each of these videos have received.

And this can be done on TikTok in just a few steps: And this makes it even more critical for brands to be present there, which means uncovering the newest and best TikTok trends. What started out at a young person’s app is quickly appealing to consumers of all ages. TikTok has been downloaded 3 billion times, and in the first six months of 202, it was the most downloaded non-game app, hitting 383 million installs from January to June 2021 alone.The global user spending in TikTok is $ 4 million USD.Users are more engaged on TikTok with over 10% higher engagement ratios than other social media networks.TikTok has one billion monthly active users.And it makes sense, as TikTok is ‘the’ place to be right now: TikTok trends lead the way with many brands’ advertising efforts these days. Converting leads using TikTok’s marketing tools.Ways to attract Millennial & Gen Z using TikTok trends.We’ll share what kind of results each has experienced, as well as: We have ten TikTok ads from a variety of categories below to put this ‘TikTok trend potential’ in context. Let’s see how it looks and hopefully inspire some campaign creation of your own. TikTok trends are taking over online, with reach extending well beyond the walls of its app. Should your brand be paying attention to TikTok in 2022? Most likely, yes.
